Pricing · Private beta

One-fifth of a night out.
Every advance, protected.

Keel locks every proposal you send and collects your advance the moment a client accepts. Flat monthly fee — less than the dinner you'd cancel to chase an unpaid invoice.

No card to start Cancel anytime 3 free proposals
One plan

Everything, in one plan. Try it free first.

Keel Pro
499
per month
incl. GST
Cancel anytime · save 17% annually

Everything included:

  • Unlimited proposals
  • Pay Now — instant Razorpay checkout
  • Full white-labelling — your brand only
  • All AI project types
  • Follow-up automation
  • Tax invoicing, GST alerts & milestone invoicing
  • Full analytics — scroll depth, device, time
  • OTP-verified, on-record acceptance
  • Annual income summary
The math that matters

Pro pays for itself the first time a client signs.

The monthly fee isn't the number to weigh. The advance you're owed is. One accepted proposal collects a deposit that covers years of Keel — and arrives before you've drawn a single frame.

One accepted proposal's advance₹54,000
Keel Pro, per month₹499
That single advance covers9 years of Pro
Why you can trust it

Your money never touches us. Your record always holds.

01 · Razorpay-secured

The money goes straight to you

Every Pay Now checkout runs on Razorpay — PCI-DSS compliant, the same rails your bank uses. Keel is never in the middle of the transfer.

02 · On record

Acceptance you can stand behind

Each acceptance is OTP-verified and timestamped — a 65B-certifiable record, should a client ever dispute that they agreed.

03 · Try the whole thing

Three proposals, on the house

Your first three proposals run on the full product — white-label, Pay Now, invoicing, all of it. No card, no crippled trial. Upgrade only once you've seen it win.

04 · Yours, not ours

Your brand, never Keel's

On Pro, every proposal carries your name and nothing else. The client sees a studio that has its act together — not a tool.

05 · Nothing held hostage

Your work stays yours

Cancel anytime and every proposal you've sent, plus every signed record, stays viewable. Your history doesn't get locked away.

06 · Built with you

Shaped by 30 studios

Keel is in private beta, built hand-in-hand with 30 independent designers across India. You're early — and your word steers it.

No fine-print surprises

The questions you'd ask before paying.

Do you take a cut of my advances?

No. Pro is a flat monthly fee — we never take a percentage of your advances or skim your fee. What a client pays, you keep.

What happens after my 3 free proposals?

You'll need Pro to send more — but everything you've already sent, and every signed record, stays live and viewable. Nothing is deleted or held hostage; you just can't send a 4th until you upgrade.

Is my client's payment safe?

Funds move directly through Razorpay into your account — Keel is never a stop along the way. Payouts typically land in 24–48 hours.

What about GST and invoicing?

Pro generates GST-ready tax invoices automatically and flags filing thresholds as you cross them — so the paperwork keeps pace with the work.

On your terms · Every time

Less than a coffee a day.
Worth a client who pays.

Your first three proposals are free — the full product, nothing locked. The first time one collects its advance, Pro has already paid for itself many times over.

Get started free
All prices INR · GST applicable · No card to start